It is not in the nature of a salesperson to be confined to his home when all he is used to is the outward demands of his field. But now a situation has all of us working from home or remotely.
How can a salesperson work remotely?
A salesperson is accustomed to constant travel, attending meetings, meeting people, having face to face conversations.
But when a situation like this compels you to have a conversation only with your laptop, you need to figure out what can be best done of your time.
Let's dive deeper into the specific tasks you can undertake from home.
Brush up your knowledge of the market
This time gives you the best opportunity to carry out extensive market research of your domain. Study what is new that you have missed out.
Read the trending expert views and contemplate on the upcoming changes your domain will be going through.
Thorough market research will be a good material to rely on when you are bound to make a decision.
Also, a well-read and informed salesperson will definitely outshine others and impress a client.
Understand your product better
When was the last time you sat down and upgraded your knowledge of your product?
Now is the time to understand your product’s benefits and shortcomings as well to have an accurate perspective while selling.
You can research the online forums, catalogs, sales records, customer feedback, product literature.
Catch up on your product’s new features or plans to incorporate new variations. This will boost your confidence and help you present your product to the customer more persuasively.
Study what your competitor is up to
If you want to beat the competition you need to be aware of who you are up against.
Tight scrutiny of the competitor’s product, plan of action, and marketing gimmicks can give you a clear idea of where your product stands in the market.
It is a known fact that a differentiation study of you and your competition is a strong base to excogitate your scheme.
Study your direct competitors as well as emerging or potential ones. Their marketing strategies will precisely delineate their idiosyncrasy as well as a discrepancy on which you can cash on.
Search for untapped markets where your product can be used.
Touch base your existing customer; take their feedbacks
When you crack a deal or not, the process of connections doesn’t stop there.
Valuable feedback from your customers can change the way you work. The positive feedback will validate your work and boost your productivity.
Be open to negative feedback too, because criticism taken in the right way can help you ameliorate your product and services. It will be a starting point to iron out the wrinkles in your product.
And the way you handle such criticism will enhance your image in your community and market. So, take feedback from your customers by a simple and flexible process, so that the customer will willingly take out time to reply.
Referrals: Seek them out now
One of the preferred ways to approach new customers is through recommendations from your existing customers.
Since a prior level of trust is already build in such cases, the referred prospects are more likely to favor you. Ask for referrals from your existing customers and sort the ones which fall into your ideal buyer profile.
Statistics show that a referred prospect is more likely to initiate business with you than a cold prospect.
It becomes easier to set appointments when you have proof of your work ethics already known to the other side.
Upcoming field days? Let’s prepare
It is said,” The best preparation for tomorrow is doing your best today.”
Why not formulate for your field trips now and reduce that burden of planning, preparing, and outlining beforehand. Plan out your upcoming trips, meetings and organize your dates to undertake effective time management.
You can prioritize and schedule your tasks, manage your calendar, organize your mailbox. Systemize the things that you don’t get time to attain when you are on the run.
To sum it up, the below infographics give you a quick idea about these tips.
Final Thoughts
We, at edge CRM, came up with these ideas to ensure our sales team is alert, attentive, and active to avoid lethargy to sink in. And I must say, it has been a win-win situation!
Our sales team has been supportive and their productivity has not suffered.
And so, I think a lot can be achieved even if you are constricted within the four walls of your home.
Salespeople, this is the best time to hone up your skills. Start with these above-mentioned tips to create a sturdy process to build value in the eyes of your customers and promote yourself as a brand.
These are apprehensive days but let us use them to create better tomorrows.
Tell us what are you doing to utilize this time? We would love to hear from you.
Also, what did you think of these tips? Any suggestions and feedback are welcomed!
