Responsibilities

• Perform ongoing keyword research, discovery, and optimization to identify new opportunities for content and ranking improvement.
• Implement and manage on-page and off-page SEO strategies, including link building and content creation.
• Collaborate with the content and marketing teams to create high-quality, keyword-rich content.
• Analyze and report on website traffic, rankings, and other key SEO metrics using tools like Google Analytics, Google Search Console, and SEMrush..
• Stay up-to-date with the latest SEO trends, algorithms, and best practices to ensure the company’s SEO strategy remains competitive.
• Manage and optimize pay-per-click (PPC) campaigns across multiple platforms, ensuring they are aligned with SEO efforts.
• Conduct technical SEO audits and work with the web development team to resolve any issues.
• Monitor and evaluate search results and search performance across the major search channels..

Job Requirement

• Bachelor’s degree in Marketing, IT, Business, or a related field.
• Proven experience as an SEO Executive or similar role.
• In-depth knowledge of SEO best practices, search engine algorithms, and ranking strategies.
• Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
• Strong understanding of HTML, CSS, and JavaScript development.
• Excellent communication, analytical, and problem-solving skills.
• Ability to work independently and manage multiple projects simultaneously.
• Familiarity with content management systems (CMS) like WordPress.